No other company in the world provides such comprehensive business solutions as Microsoft does. What makes Microsoft successful is never a single product, but its capability to build up products around every crucial scenario within in a big context to satisfy customer needs. What makes Microsoft product great becomes an interesting question to be answered.Īs I analyzed many different Microsoft products, I categorized them into two major business areas: business technology and gaming. Product is the key to a company’s success. In fiscal 2018, Microsoft delivered $110.4 billion in revenue. It has overtaken Apple in market cap value for the first time in eight years. In November 2018, Microsoft made itself to be the world’s most valuable company.
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